How the Perfect Bacon Bowl created so much sizzle
April 7th, 2014
11:46 AM ET
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It's no secret that America loves its bacon. For proof, just look at the crazy success of the Perfect Bacon Bowl, As Seen on TV's newest sensation.

The Perfect Bacon Bowl resembles an upside-down plastic bowl. Wrap three strips of bacon around it, pop it in the oven, microwave or toaster oven and the bacon cooks in the shape of the container - a "bacon bowl." Then you fill it with whatever you want - scrambled eggs, dip, mac 'n cheese.

The Perfect Bacon Bowl debuted in November 2013 on As Seen on TV and almost immediately became a hit. Since then, more than two million boxes have been sold (they come two to a box and retail for $10.99).
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Filed under: Bacon • Marketing • Meat • Small Business • Stunt


Pranks a lot, April Fools' Day food jokesters
April 1st, 2014
12:10 AM ET
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Kate Krader (@kkrader on Twitter) is Food & Wine's restaurant editor. When she tells us where to find our culinary heart's desire, we listen up.

For some people, April 1 is just another day. Others see a world of possibilities on April Fool’s Day. You can make this the day to: Install an air horn as a door wall protector, or paint a bar of soap with clear nail polish. Then there are the food-inspired pranks. For instance, replacing Oreo cream filling with toothpaste, or experimenting with mayonnaise-filled doughnuts. (Thanks to boredpanda.com for these inspirations.)
 
Of course, I want to hear any brilliant April Fool/Food jokes that anyone has perpetrated. In the meantime, let’s salute some truly epic ones.
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September 12th, 2013
10:45 AM ET
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Does your current brew fall short in the cuteness department? Just hop on a plane to Taiwan or China and pop open a frosty cold can of Hello Kitty beer.

Since 1974, images of the bow-wearing, mouthless cartoon cat have adorned adorable products, from stationery and stuffed toys to cars and consumer electronics. Now the beloved character can be found skipping merrily on cans of fruit-flavored beers produced by the Taiwan Tsing Beer Company under the Long Chuan label.
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Filed under: Beer • Marketing • Sip


Stumped by soup? Campbell's brews up a simple solution
September 5th, 2013
06:15 PM ET
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The reason that ramen noodles and soup packets have never really caught on with college kids and other busy, broke folks is that they're just too time-consuming and complicated to make. You have to find a water source, a heat source, and if you're feeling all elegant, a bowl and a spoon.

Well no more, fellow noodle slurpers, no more. Fancy-pants kitchen tools like ovens, microwaves, faucets and pans will soon be a thing of the past, thanks to Campbell's new line of Fresh-Brewed Soup K-Cup packs.
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Anti-gay laws spark Russian vodka boycott
July 31st, 2013
02:00 PM ET
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Bars around the world have stopped serving Russian vodka to protest the country's recently-enacted anti-gay laws.

The movement comes in the wake of several laws implemented by Russian president Vladimir Putin in recent months that ban same sex couples from adopting Russian-born children, allow police to arrest foreigners they suspect as being "pro gay," and outlaw "homosexual propaganda" as pornography.

In response, internationally syndicated sex columnist Dan Savage started a "Dump Russian Vodka" campaign, asking bartenders and booze enthusiasts to put the Russian stuff back on the shelf.

"Show the world that Russian persecution of gays is unacceptable," a campaign flier states. "Boycott Russian vodka until persecution of gays and their allies ends."

Bars from the U.S., U.K., Canada and Australia have responded.

Read Bars worldwide boycott Russian vodka over anti-gay laws

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Filed under: Marketing • Spirits


June 18th, 2013
11:00 AM ET
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Or possibly tenderly cradle you to his sculpted chest.

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Filed under: Marketing • Supermarkets • Video • Weird News


McDonald's-loving hero comes with a side of controversy
May 10th, 2013
12:10 AM ET
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A golden marketing and do-good opportunity for McDonald's may have lost its luster.

The fast food giant found itself at the center of big news this week in Cleveland, when Charles Ramsey freed three women and a girl who police say were held hostage for years. Ramsey became a viral video star, and in interview after interview, he told TV anchors that he had gone to McDonald's before rescuing the women and rushed to their aid carrying a "half-eaten Big Mac."
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Filed under: Fast Food • Marketing • McDonald's • News


Milk Bones, Nutter Butters and Oreos – the man behind iconic designs
May 1st, 2013
12:00 PM ET
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Editor's note: The Southern Foodways Alliance delves deep in the history, tradition, heroes and plain old deliciousness of Southern food. Today's contributor, Emily Wallace, writes about food, art, and design.

The pattern is familiar: a small, circular border hatched with short, shallow lines; an interior ringed with four-leaf clovers. I craned my neck to glimpse a blueprint of one of the world’s best-known designs - that of the Oreo cookie. A copy of the line drawing for its emboss, drafted in 1952, hangs above a closet door in the Chapel Hill home of William J. Turnier.

Turnier handed me a step stool. “His name is in the lower right corner,” he told me. And I climbed up for a look at the print in an attempt to answer one of modern life’s biggest questions—one that had recently appeared as a headline on The New York Times website - “Who Made That Oreo Emboss?” The query, posed by designer Hillary Greenbaum, caught my eye, and I clicked the link in hopes to learn more. What I found near the top of the comments section was Turnier. He appeared as “Bill, Chapel Hill, NC,” and claimed that his father, William A. Turnier, was the artist.
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New labeling system may minimize meat mystery
April 4th, 2013
01:15 PM ET
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Find yourself befuddled at the butcher counter by terms like "top loin chop" and "pork rump"? A new consumer-friendly universal meat labeling system is about to help cut through the confusion.

Two of the country's largest meat councils, the National Pork Board and the Beef Checkoff Program, have unanimously agreed to implement a more uniform and descriptive labeling system for commercially-sold cuts. The revised Uniform Retail Meat Identification Standards or URMIS was developed in conjunction with the with the U.S. Department of Agriculture's Agricultural Marketing Service and Food Safety Inspection Service, and introduces a new common name standard designed to help consumers make more informed shopping decisions.

The system, which will apply to 350 cuts of beef and pork (with lamb and veal to join later) introduces a label that includes:
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Filed under: Labels • Marketing • Meat


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