January 29th, 2013
05:00 PM ET
5@5 is a daily, food-related list from chefs, writers, political pundits, musicians, actors, and all manner of opinionated people from around the globe. Confused about what terms like "local," "green" and "sustainable" mean? You're not the only one trying to weed through it. Luckily for us, Nate Appleman has an answer or five. He's the Culinary Manager of Chipotle Mexican Grill, a 2009 James Beard Rising Star Chef and a Food & Wine magazine Best New Chef and he's here to clear things up. "There are a lot of great things happening in food right now as it relates to local and more sustainable. And a lot of food companies that would like for you to think they are part of that," Appleman said. "When dealing with vague words like 'local' or 'fresh' or 'natural' that have no standard definition, it's important for people to understand what claims are being made, as there are many who try to benefit from using them." Five Food Words and What They Really Mean - Or Don't: Nate Appleman 1. Local But local food also creates and supports opportunities for farmers and food artisans, and that is also important. Buying from local, sustainably minded farmers and food artisans helps contribute to their growth and encourages the next generation of those who will have a respect for the way food is grown, prepared and ultimately consumed." 2. Green 3. Sustainable When looking to purchase sustainable ingredients, look for key terms such as 'naturally raised' and 'hormone free' when selecting meats, 'local' and 'organic' when selecting produce, and 'pasture-raised' when selecting dairy products." 4. Natural Look for products that use the word 'natural' to describe a specific practice - such as naturally raised meats, which come from animals that are raised in a humane way and without the use of antibiotics or added hormones." 5. Fresh Is there someone you'd like to see in the hot seat? Let us know in the comments below and if we agree, we'll do our best to chase 'em down. Previously: |
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I just got paid $6784 working off my laptop this month. And if you think that's cool, my divorced friend has twin toddlers and made over $9k her first month. It feels so good making so much money when other people have to work for so much less. This is what I do, Rich45.ℂOM
Yeah, those weasel words are used and misused all the time in advertising and packaging, and it probably results in billions of dollars in additional sales. The power of suggestion! A healthy dose of skepticism is always advisable when evaluating product claims, marketing messages, and other miscellaneous rumor and innuendo.
THos tattoos are DISGUSTING!!! He should burn-them off.
Words like local, fresh and farm-raised mean nothing to me if they are written on a piece of American commercial marketing propaganda. They did, however, mean a lot to me when my grandmother gave me a grocery list, a ten-dollar bill and marching orders for the colmado, mercado or pescaderia when I was a boy in the Caribbean. Boy, I wish I could find food like that today...
What exactly do you think a tattoo would DO to your food? Tattoos are ink under the skin, not on the surface, and in no way effect a person's cleanliness. You don't have to crave to cover yourself with them, but your reaction is odd and over the top.
Eww.. Gross. Tattoos on my server? Never. Gross. Disgusting.
He's a chef, not a server. Secondly, what possible difference would that make?
Fish on!
Yeah, I recognize him. Chef Nate Appleman. He's such a great chef. It goes to show you don't judge a book by its cover. Unlike that "Ladle"