Starbucks is getting into the bread business.
The Seattle-based coffee chain announced plans Monday to buy San Francisco-based Bay Bread and its La Boulange bakery brand for $100 million.
"This is an investment in our core business," said Howard Schultz, Starbucks chief executive, in a conference call with financial analysts. "After more than 40 years, we will be able to say that we are bakers too."
Schultz said one-third of Starbucks transactions include the purchase of a food item. Food now accounts for $1.5 billion in sales at U.S. company-operated Starbucks stores and has grown sharply in recent years, he added.
Starbucks will create a "new methodology" to produce fresh baked items, Schultz said without elaborating.
Read - Starbucks: 'We are bakers too'
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