Last week, Milwaukee lost a walking institution when Frank “Pepperoni Cannoli Guy” Pecoraro died. He was 76.

To those born and raised in Brew City, it’s fair to say the East Side nightlife scene wouldn’t be complete without spotting him with a cooler full of snacks.

Standing barely over five-feet tall, Pecoraro could be seen walking for miles on end carrying - you guessed it - pepperoni and cannoli inside his signature blue and white cooler.

Having immigrated to the United States during the 1960s from Italy, he had a distinct bellowing voice that would grow hoarse by the end of the night after repeatedly calling out, “Pepperoni! Cannoli!”
FULL POST