How many times have you been to the movie theater, ordered a regular-sized popcorn or soda and been asked, “Would you like a large for a quarter more?” What about ordering a sandwich at your local deli? "Make it a combo!" you probably say.
We’re trained early on, oftentimes by our parents, to clean our plates or no dessert. Frequently, regardless of how hungry we are, that’s exactly what we’ll do.
Sure, the medium-sized popcorn would’ve been entirely satisfying, but if offered the larger portion, we’re going to take it and eat it – all of it.
The researchers conclude, in a study published in this month’s Health Affairs, that up to one-third of customers accepted a verbal offer to downsize their lunch, regardless of whether they were offered a minor monetary incentive to do so. Customers who accepted the downsized meals ate, on average, 200 fewer calories than did those who ordered the full-sized meals.
Read more at CNN Health: Micro-size me, please!