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NEW YORK (CNNMoney) - Can a soda can be sassy? Pepsi thinks so. Diet Pepsi will soon be available in a "taller, sassier new Skinny Can" that the company says is a "celebration of beautiful, confident women." Diet Pepsi's new 'skinny can' will debut at New York's Fall 2011 fashion week. The new can - which stands just more than six inches in height - will make its debut at New York's Fall 2011 fashion week later this month, but it won't hit stores until March. Read the rest of "Diet Pepsi releases 'skinny can' for New York fashion week" on CNNMoney. |
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This is ridiculous. It's a shame that these companies can say whatever they want at the risk of people's health.
The can is likely only for fashion week. Just like christmas cans, and cans advertising the latest movie they are sponsoring, don't expect them to last. It's just a promotion, as they have done hundreds of others. No need to get all up in arms. It's actually a very simple and clever idea. I applaud them for it.
This Idea is dead before it even shipped.
If it flops around in car cupholders folks won't buy it.
well there goes the male customer base
This is thee dumbest thing I've heard...
Toss me some Virginia Slim 120's as well and we can call it a deal.