Home | TV & Video | CNN Trends | U.S. | World | Politics | Justice | Entertainment | Tech | Health | Living | Travel | Opinion | iReport | Money | Sports
CNN Homepage
Does stunt fare muddy restaurant brand?
April 27th, 2010
08:00 AM ET
Share this on:
Twitter
del.icio.us
Does stunt fare muddy restaurant brand?

April brought consumers the Double Down heard around the world - a bunless bomb o' meat from KFC touting the slogan "It's real."

Bloggers taste-tested it, The New York Times's restaurant critic reviewed it, it was a top trending topic Twitter alongside the likes of Justin Bieber – and after two weeks, did the company's Double Down wager pay off?

Read the full CNN.com story

Posted by:
Filed under: Bite • Restaurants • Take-Out

Next entry »
« Previous entry

Post a comment


  

CNN welcomes a lively and courteous discussion as long as you follow the Rules of Conduct set forth in our Terms of Service. Comments are not pre-screened before they post. You agree that anything you post may be used, along with your name and profile picture, in accordance with our Privacy Policy and the license you have granted pursuant to our Terms of Service.

Next entry »
« Previous entry
 
| Part of